How To Build Online Store in Squarespace (For Physical Products)
Hey guys,
I’m so excited about this tutorial because it will show you how to create your own online shop or e-commerce store so you can sell your physical products.
Quick note: If your planning to sell digital products, I have made a blog post & video to guide you as well.
Let’s get started!
How To Build Online Store in Squarespace (For Physical Products)
To build your e-commerce online store:
Click on Pages
Because we’re going to create a new page, you’re going to scroll down and create a page under the “not linked” section.
Click on the plus (+) icon and select “Products”.
Give it a name, and you’re ready to start creating your products page.
To add your products:
Click the plus (+) icon and select “physical products”.
Note: I recommend you using the classic editor because it’s much more organized and simple to use. But, if you want to give the beta editor a try, go for it.
Once you’re in the editor of your choice, upload your images. I strongly recommend for you to upload more than 1 image to give the customer options to see different aspects of what you’re selling.
Then, go ahead and write the name of the product (It would be easier for you if you have a google doc in hand where you have all the product information like name, price, and description, for you to copy and paste).
Then, when you click on pricing it will give you a number of options. Go ahead and put the price.
You can also put a sales price, but for that, I’m going to show you how to do discount codes later on.
Plus, you can add the number of products that you have available, and if you don’t know how many you got or if it’s easy for you to restock in no time, you can select the option of “unlimited”.
Also, you can as many options as you would like. This will help you when you have the same product but with different colors or sizes. If you want to add more options, click on the plus (+) icon and type in your category. Then, add a subcategory, hit “enter” and it will automatically add the category.
Now, go back to “item” so we can keep editing, and type in or paste your product description.
Next, go to “Additional Info” and add here all the things that would benefit your customer for making the decision to buy this specific product. It could a more detailed description of the product, testimonial videos, tutorial on how to use, you name it.
Then, go to “Options” and create your custom product URL (this will help you with SEO)
Next, go to “SEO” option. Squarespace will automatically use the title and the description that you are using for your product. But, if you want it to be different, go ahead and change.
Click “Save & Publish”
Congrats !! You have your first product !!
If you want to create another product, just click on the plus (+) icon and follow the same process.
But waiiit !
If you want to customize the layout or the way it shows the product on the page:
Go to “Design” in the main menu and click on “Site Styling”.
Then, click on the image and the menu will appear.
You can change the images from stacked to a slideshow.
You can change the thumbnail size and the aspect ratio of the image.
I strongly recommend for you to allow your customers to get a closer look at the product by enabling the image zoom.
You can also change the title, the description, the button, and everything that’s on the products page by just clicking on where you want to edit.
And there you have it!!!!
Now you have set up your e-commerce page stress-free.
That’s it!
Please let me know if this was useful …or if you have any questions just comment below or send me an email.
Thank you for watching and I’ll see you on the next one!
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