6 Reasons Why I Recommend Squarespace Over Any Other Website Building Platforms
I’ve been using Squarespace for a couple years now, and I’ve come to form my own opinion on this incredibly powerful tool. I could go on and on about why Squarespace is by far THE BEST website building platform out there but I’ve summed it up to the 6 main benefits:
Benefit 1: Squarespace offers beautiful templates
If you’re a DIYer this is probably one of the greatest benefits. Squarespace offers a wide range of aesthetically beautiful templates that you can choose from and start designing your site. For designers like myself, the benefits go deeper than that. Squarespace templates are completely 100% customizable. I only design websites using the Brine family templates which are by far the best for all their customization capabilities. It’s so powerful how you can create a truly unique site with bits of CSS and design experience.
Here’s an example of how I used the Brine template to create a completely custom site for AO Makeup Co., a make up studio in San Francisco. As you can see, there is so much flexibility and room for customization:
Brine Template 👇
My design for AO Makeup Co. 👇
Also, Squarespace offers responsive design on all your devices meaning that it automatically resizes for all the different devices such as mobile and tablet view.
Benefit 2: Squarespace is an all-in-one platform
This means that you don’t need to worry about finding a host plus domain provider and connecting it to your site which honestly can be a pain. Squarespace includes hosting and if you choose any of their yearly plans you also get a free domain for a year. So there’s no need for you to worry about all that techy stuff.
Benefit 3: No extra fees
With Squarespace all you’re paying is the hosting and domain fees (after one year if you choose the yearly plan). THAT’S IT! There are no extra fees for plugins in Squarespace. This means that everything is built into the platform as opposed to others where you need to pay extra fees and be constantly updating your plugins manually which in the end can cause a lot more technical issues and more spent money on on-going subscriptions for any plugins.
Benefit 4: Squarespace customer support is THE BOMB!
Honestly, Squarespace customer support is freaking amazing! They will go above and beyond to try to help fix any problems related to your site. Plus, there’s the live chat option where they’re able to help you solve your problem in just a few minutes! It’s a real-time conversation with real humans (not bots!) and immediate answers to your questions. How amazing is that?! They’ve helped me not only solve my problem but provide a solution that will permanently eliminate the cause of that problem completely. They truly care about you and your business. They are also so good about taking feedback and actually applying it. They want to be the best website building platform out in the market and all I can say is THEY👏 ALREADY👏 ARE👏.
Benefit 5: Your website’s security is taken care of
Probably, you’ve never thought about this or you don’t even know the importance of a secure site but let me tell you… it is CRUCIAL. I’ve met a couple business owners who have experienced the nightmare of getting their site hacked with other website building platforms.
I had a client whose Wordpress website had been hacked and was desperately wanting to switch to Squarespace. In her own words, “Wordpress website was hacked, and I have had an awful time with their customer service.”
In the first place, this wouldn’t have happened with Squarespace because the security and maintenance is already taken care of since day one. This is such a relief because with other platforms the security of your site is your responsibility so you need to make sure you don’t have any untrusted plugins so that your website doesn’t get hacked.
Benefit 6: Squarespace is extremely user-friendly
Last but not least, Squarespace is extremely user friendly! There’s no coding involved unless you’re wanting something more custom. Plus there’s thousands of videos that will easily show you how to do that thing you’re looking for.
Also, you don’t need to hire a designer to keep your website going. In fact, I love to empower my clients with knowledge on how to use their new website I designed for them. I provide them with step-by-step video tutorials that will make the editing so much easier. There is hardly any learning curve and there’s many useful Squarespace articles as well. It’s very easy for you to take on your site maintenance if that’s what you prefer.
CONCLUSION
In conclusion Squarespace is a really powerful tool to start building your business empire on. It offers all the tools in order to create the simplest of sites to the most complex ones with a bit of CSS. Squarespace allows you to have a stunning, professional and more importantly, an effective website that will move your business forward.
You can start DIYing your site but if you are wanting to get the full benefits of a strategic website with a clear client website journey, strategic CTAs, user friendly navigation, that is on brand, and that is SEO optimized for more organic reach, I would love to get on a free quick call with you and chat about your website struggles and how I can help you move your business forward!
Let’s hop on a free, no-pressure call!
